Yes! The Market is Hot but you still need to go the distance

We hear it all the time. "The market is so hot that my house will sell itself". My sister and I are in hundreds of homes consulting and staging. We are blown away when we get resistance to painting out the red dining room that was hot in the 90's, the sponge painting of the bedrooms, the wallpaper border that trails around the room. Yes, it was great back in the day but it will not do the job of appealing to a larger group of potential buyers. I know you only need 1 buyer but appeal to many so that you can help drive up the price of your home.

If you want to make the most money selling possibly the largest asset you have then follow the exercise below:

 1. Grab you're smart phone or camera and head to the front of of house. 

2. Take photos of the front yard, side yard and back yard.

3. Head inside your home and do the same for each room.

4. Review each photo and make a list of what your potential buyers will see and where you need to make changes. Voila! the beginning of your "to-do" list.

Your goal is to make it look like your home has been well maintained and loved.

The next steps are equally important:

1. LET GO OF YOUR HOME. IT NOW NEEDS TO TURN INTO A PRODUCT TO BE MERCHANDISED AND MARKETED. (that is if you want top dollar)

2. LISTEN TO THE ADVICE AND EXPERIENCE OF YOUR AGENT. (they are well trained, well connected and have their finger on the market)

3. MAKE A LIST OF RECOMMENDED REPAIRS IN ORDER OF IMPORTANCE AND START THE WORK. (refer to that well connected agent of yours for help with professionals) 

This sells:

This does not:

 

Before and After


We do not get to post many "before" photos. I lost us a client that way years ago. We found out while driving to a staging job that Potential Client was insulted. Sister Ex and I had to pull to the side of the road, get out and laugh ourselves into tears over the email from Potential Client. Another case of learning as you go...

In this case, the parties involved will not be offended. They have moved on and left their little condo in the trusty hands of a super star real estate agent with vision and a few Stager Girls that love a challenge.

Behold! A Transformation...